John Cutler on the new normal for Product Managers.
In Summary: A great snapshot of the PM zeitgeist. Quality, speed and data are increasing exponentially and Product Managers need to constantly up their game becoming Leaner, more Agile and more customer-focussed in response.
ProdPad's Andrea Saez says smart noobies start by listening.
In Summary: Great piece on the need for a shared understanding of product across functions. The most important thing a new Product Manager should do is ask each stakeholder to describe the product she is working on. If there are discrepancies then she needs to address them immediately. There's no point developing something that is misunderstood.
Cliff Gilley (aka The Clever PM) addresses the biggest question in Product Management.
In Summary: No one can credibly manage a digital product without technical chops of some degree but that doesn't mean they have to be able to code.
Product Managers, by definition, should be interested in every aspect of their product. This means they should understand its 'techstack' (namely the database, languages and frameworks it consists of) to the same extent as they understand its market positioning and pricing strategy.
David Cancel from DrifttHQ says preparing your marketing is as important as preparing your product.
In Summary: In a follow up to his deck last month on Product Marketing, David emphasises defining a product's positioning in the market, clearly articulating the messaging that supports it and identifying the best channels for getting that message out there as critical precursors to launch.
Lisbon's Daniel Zacarias has really done his research.
In Summary: Prioritisation is a key skill for Product Managers for the simple reason that we just don’t have enough resources to work on everything we can come up with. Daniel's guide is formatted as a 'Periodic Table' of the methodologies available to PMs to help bring order to the chaos.