Featured Articles

Management should support the Makers!
Cap Watkins from Buzzfeed on how traditional top-down structures should be inverted to support those who actually deliver value to customers: Product Teams.
Making Product

A hitchhiker’s guide to Product Management
Yilun Zhang (aka The Product Ninja) has an awesome crash course for anyone looking to break into Product Management.

How the best Product Managers discover $1billion dollar ideas
Natash Awasthi for Aha! helps Product Managers distill signals from the noise of customer feedback when developing their Product.

3 reasons Product Managers need to deliver 'the why'!
Bryan McCarty from Jack Henry & Associates says the best Product Managers communicate vision and purpose, not just requirements, to the Product Team.

When do features drive growth?
John Egan from Pinterest says adding more features to your Product won't drive growth. Focus instead on creating engagement loops and delivering value.

Product Management is more than just a roadmap!
Andrea Saez from ProdPad says although it seems as if a Product Manager's day is mainly roadmapping, the reality is very different.
Talking Product

Product Manager vs. Project Manager
Ron Yang for Aha! says the two types of 'PM' can live together in perfect harmony.

What makes Product Managers successful?
Jen Chien from Wizeline chats to former-Google PM Adam Smith about the formula for success as a Product Manager.

Nobody (really) wants your Product!
Clint Gardiner from Mix.Fiftythree reminds Product Managers that users are buying your solution to their problem, never your product itself.

How to manage the HIPPO!
Cliff Gilley for UserVoice delivers the final word on dealing with opinion-based decisioning on Product.